Why Choose NET Q?
Simple, we give you the best products for the best price. In fact, we make it so easy that one click and you are on your way to having a top quality Ecommerce website which is custom designed especially for your business. Best of all, we set it all up for you absolutly free of charge. There is absolutely no upfront cost to you. On top of that, we have some of the lowest transaction fees in the business and no monthly charge or minimum. That means there is more money to your bottom line with no risk involved. There is no long term contract required and we can delete your website at any time with no hidden cancellation fees or other tricks to get you to pay more. Its very simple, if you like your website and it makes you money, you can keep it. If you dont like your website or it doesn't make you money, you can cancel any time with no added charges. Intersted? Just click below to see a Live Demo or sign up now.
HOW TO MAKE ECOMMERCE WORK FOR YOUR BUSINESS
Effective leveraging of Ecommerce in the digital marketplace can an unbelievably effective tool to open new markets and drive sales for your company. There are countless recent examples of companies that have dramatically increased profits, completely altering their growth trajectory to levels previously believed to be completely unattainable by maximizing online sales. Conversely, there are numerous examples of companies that have launched Ecommerce websites that have little or no impact on overall sales and or profit.
Amazingly, the differences between a profitable website and a less than profitable one can be very subtle. There are several common mistakes that many Ecommerce developers frequently make that, if avoided, could literally be the difference between the success and failure of the project. Here are 10 Ecommerce best practices in order to avoid those mistakes and maximize your Websites effectiveness..
Insure Quality Imagery:
Given the necessity of clean lines and simple design aspects of current web design, it is extremely important to maximize the visual impact of any and all images, especially product images. All images should be clear with no pixalation, color coordinated with other design elements, sized to blend with theme and flow, and compressed or optimized to enhance site load times.
12 Ecommerce Mistakes to Aviod:
- Insufficient or poor product imaging
- Lack of detailed product information
- Cumbersom or confusing navigation
- Complicated or difficult checkout
- Poor shoping cart design
- Requiring an account to order
- Non-interactive website design
- Poor market analysis and marketing strategy
- No specific SEO strategy
- Not maximizing social media
- Poor or no customer service
- Missing company contact information
Provide Detailed Product Information:
All products online depend on accurate appealing descriptions since there is no tactile contact with the product. It is important to insure that all product descriptions include positive reviews, accurate physical dimensions, potential uses and benefits, and any unique characteristics that may be good selling points. Also, be sure to optimize all text including product descriptions.
Design User Friendly Navigation:
There is little that will cut a viewers time on site faster than poorly configured or confusing navigation tools. Experts understand that consumers have very short attention spans. Statistics show that up to 55% of viewers remain on a website only 15 seconds or even less, unless otherwise engaged. It follows then that, if a website's navigation contols are confusing or difficult, there is a significant increase in the likelihood that the user will become frustrated or disinterested. Effective navigation controls should appear very simple visually and be easy to identify, have a logical flow and conclusion, and be free of dead ends or wrong turns. Generally speaking, a well thought out internal link structure with numerous text and image links available to continue a thought or follow a specific interest is preferred.
Insure Fast Hassle Free Checkout :
In a number of studies dating from 2006 to present, experts at the Baymard Institute determined that 68.63% of online shopping carts were ultimately abandoned by the user before completing the purchase. That is a significant number. This means that on average, less than half of viewers that you are able to entice sufficiently to add an item to their cart will actually purchase it. Common sense tells us that any difficulty in the checkout process can only add to that frustrating statistic. To mitigate, your checkout should have clear pricing (including shipping), should provide multiple shipping options, should not require an account to complete, and should be as few clicks as possible to complete.
Create a Fully Interactive Design:
Studies show that the number of mobile online users eclipsed traditional desktop users in 2015. There is now a growing gap in favor of mobile devices for online activity. The number of purchases on mobile devices is growing as well. In fact, mobile devices now account for more than 23% of all online purchases. This means that now and in the future, it is essential that your website is viewable and user friendly for all mobile devices. Interactive websites compatible with tablets and mobile phones are simply a must. When creating these sites you must insure that the imagery is fitted for the smaller screen size, adapted to be used with a thumb or index finger, as clean and concise as possible and free of clutter or wanted distractions.
Know Your Marketplace:
Any company and any website can benefit from in depth market analysis and a comprehensive marketing strategy. While it is easy to assume that we understand our marketplace, It is important to deep dive into specifics to insure that we are not victim to basic misconceptions. Some important questions to ask and know about your market place are, who is your primary purchaser, what is their demographic, are they likely return customers, who is your primary competition, how did they begin, what are their strengths, what gaps in product or services do they have and can your company fill them?
Have a Comprehensive SEO Strategy:
The most elegant and amazingly user friendly website is of no use if it is not visible in the marketplace. This is internet marketing 101. Effective search engine optimization (SEO) is a must for any Ecommerce project. Understanding how seo works and what strategies will be effective is essential in order to give your website the exposure in the marketplace it needs. Without this no Ecommerce project can be truly effective.
Maximize Social Media Presence:
While some experts have recently come out against the importance of the impact social media has on the SERP's (like Matt Cutts from Google), it is still a matter of some conjecture. We would contend that, even if Google is not connecting social likes to page ranks, it is still an extremely important marketing tool. From a sheer traffic perspective, social media sites provide tremendous exposure and are a valuable advertising resource. Do not discount the importance of fully integrating social medial into your marketing campaign.
Have an Active Customer Service Department:
It can not be said too many times. Customer service makes and breaks companies every day. It is critical to not only have a customer service agent readily available to your customers but to insure that your customer service standards are exactly what you would expect to encounter as a customer yourself. Friendly, helpful, attentive customer service agents can be the difference between the success and failure of your Ecommerce project and your company in general.
Clearly Display Conact Information:
Amazingly, one of the most common complaints from website users is difficult to find or non existent contact information. This is a significant error and should not be. No meaningful customer interaction or customer service is likely without easily accessible contact information. It is important to display your direct contact information prominently on each page.
Content Management Systems:
- Word press
- Concrete 5
- Adobe Business
- Yahoo E Commerce
- NS E Commerce
- Net Q E Commerce
- Responsive Design
- Cake PHP
Social Media Developement:
- Google Plus
- You Tube